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7 Questions to a Testimonial that Converts (+ Bonus Tips)
By using testimonials effectively, you can harness the power of word-of-mouth marketing to fuel success and a loyal customer base.
Sunny McGaw
Mar 27, 20232 min read
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What's in a Name? A Contrarian Take on Business Naming
How would you feel about eating at a Chicken Restaurant called ‘Sam & Ella’s”? Or buying your propane from “Passmore Gas”? Or having work...
Sunny McGaw
Mar 8, 20233 min read
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The 5 Best Ways Marketers Can Use Chat GPT Today
As artificial intelligence continues to revolutionize the world of marketing, ChatGPT stands out as a powerful tool for business.
Sunny McGaw
Feb 25, 20232 min read
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What is the best Social Media for my business in 2023?
There is no ‘one size fits all’ answer!
There are, however, a couple of quick tips to hone in on what is best for your business.
Sunny McGaw
Jan 24, 20233 min read
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Branding for the Future: Key Trends for 2023
From seeking joy, comfort, and escapism to connecting through shared values, humor, and human interactions, here are the top branding trends
Sunny McGaw
Jan 24, 20233 min read
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5 Ways to Encourage Women Leaders (If you can see it you can be it!)
Women influence 80% of consumer decisions. With 89% of marketing teams being led by men, how can we expect communications that work for us?
Sunny McGaw
Jan 20, 20233 min read
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